Thank you for dedicating your time to be here, ready to learn new ways to give more value to the clients you service & the ones you're about to meet.
FOUNDER | OWNER | CEO
DREAM INTERNATIONAL
DREAM International is an enterprise with multiple divisions that operates worldwide, offering a wide range of services catering to our growing clientele, by referral and beyond. Our in-house services to name a few range from branding & marketing to web design, tech & research services complemented by our DREAM video productions, drone footage & photography, all the way to virtual & live staging, with much more to come!
ALWAYS GROWING
BY REFERRAL
We're continuously expanding because we're all about helping clients get more of what they want. Today we're fully equipped to help just about any real estate client or business succeed at the highest level.
Our services grow around our clients needs"
-ZIG ZIGLAR
HOW DID WE GET HERE?
IT STARTS WITH A DREAM
Not many years ago, we started by helping people buy & sell real estate on Cape Cod. Today, our DREAM Homes and Estates division powered by Keller Williams Realty, goes way beyond helping people buy & sell real estate locally. Through our network, we help clients relocate, renovate, invest and handle just about anything they need to succeed. We have provided relocation services all over the world & many of our clients are on a mission to become millionaire real estate investors, powered by the DREAM Team & beyond!
Become your clients superhero!
STAND OUT
BE DIFFERENT
You have the power to make a difference! Are you ready to build a unique value proposition, proven to inspire raving fans for your brand and provide a stream of qualified referrals? Our mission here is to share with you how you can implement proven strategies that to bring more abundance into your business and your life.
You'll also discover the three secrets that have made the biggest impact in our DREAM business models and most importantly, our relationships. The information you are about to learn today can help you work much smarter when building your very own empire.
WHAT YOU WILL
LEARN
TOPICS INCLUDE
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Why your attitude will define your altitude. We'll help you see your business from a whole new perspective.
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Why we've built a value proposition that enabled our team to break into the luxury market 100% by referral.
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Why you won’t have to charge more by offering services clients can pick and choose from.
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Discover how to make the best out of your most important relationships & how to prioritize them.
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How to revise & evaluate direct & indirect sources of income and how they impact you.
BECOME AN OPPORTUNITY
MAGNET
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Attracting more opportunity
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Inspire infinite possibilities
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Always be of service
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Gain more insight
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Focus on the activities that matter most
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Buy back your time
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Invest into developing deeper, more meaningful relationships.
*BONUS EARLY BIRD OFFER
QUESTIONNAIRE
If there is time left on the clock, I’ll briefly share a few how-to strategies guaranteed to help you identify & clarify your value proposition. On a side note: I am launching a video course on this topic later this year, as there is so much content to cover it in detail, and if you are interested, you can come talk to me after the class for the early-bird special.
READY
SET, GO!
Are you ready to build a unique value proposition, proven to inspire raving fans for your brand Are you ready to learn how you can give more opportunity, have a unique value proposition ready to make a big impact to those you service, all while getting more referrals? You are in the right place, at the right time. Are you ready to dream? Let’s get started!
WORK
SMARTER
We've learned over time that the focus on making money can often lead someone to make less. Why? Our experience has been that what you focus on continues to expand. If you are always trying to get something from someone, that someone will be trying to get something from you too! So, who wins? We'll show you how to inspire win-win-win results for you, your clients and your allied resources. How do we do that? These secrets below will lead you to discover the answers you seek.
WANT A DIFFERENT RESULT, DO
SOMETHING DIFFERENTLY
If you don’t have problems, you have no opportunity! You have no opportunity to learn, to be of service or to build your own value proposition in a such a way that it inspires magic results. We are trained over the years to see problems as a problem, but most problems can become solutions. Do you know what separates a problem from a solution in the first place?
MINDSET
Focus on giving, not getting. Once you change your perspective and embrace that your number one job as a service provider is to service your clients needs, everything changes too. This leads us to our first secret.
SECRET #
YOU ARE WHAT
YOU THINK
We've learned over time that the focus on making money can often lead someone to make less. Why? Our experience has been that what you focus on continues to expand. If you are always trying to get something from someone, that someone will be trying to get something from you too! So, who wins? Today we will show you how to inspire win-win-win results for you, your clients and your partner. Most independent contractors, whether an agent or a professional in any given trade, at one time or another suffer from the paralysis of wanting more and having less. Their focus is centered around getting leads instead of providing more value to the ones they already have. This is why we are here today, to help you see things from a new perspective and consider building your very own unique value proposition for your business. How do we do that? These secrets will lead you to discover the answers you seek.
We are trained to believe that slowing down is a mistake, a potential costly risk, and possibly an enemy to our reputation. I have learned that none of those are true! Instead, it’s quite the opposite!
THE POWER OF
REVISION
I honestly believe that making time to revise, to work on yourself, and do so frequently, is one of the most hidden secrets to consistent success. So, I recommend you make some time for revision weekly with the purpose to look back and ask yourself 7 simple questions:
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What did I learn?
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What would I do differently?
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What did I do well and should continue to improve?
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Is there something that I could potentially leverage to someone else? If so, how?
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Is there a commitment I need to make with myself to get more of the results I seek?
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Is there an offer I should present to my clients that would improve the level of service I deliver?
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Is there a service that would give my clients an option to make more money in less time?
These are just a few questions that will help you discover the power in revision. Remember, no man or woman walks the same river twice. The waters are changing, both in the river and in you! We have now learned the first secret: You are what you think! And I will even add to it. The fortune is always in the follow up!
EMPIRES ARE BUILT
NOT BORN
Many of us dream to break through into luxury sales on a high level, or envision our businesses growing organically, but at the first sight of a no, we give up! We desire level 10 success but aren’t yet equipped to dealing with level 10 rejection. So, how are you preparing to get your mindset to a level 10 before walking into a level 10 appointment? How are you raising your own vibrations before walking into somebody else’s? Remember, the only way you can transform one’s energy is by coming from a higher frequency, a higher level of thinking, a higher perspective.
“Discipline creates lifestyle.”
- HAL ELROD
SECRET #
THE FORTUNE IS IN THE
FOLLOW UP
As you improve yourself, your mindset changes and your habits redefine what is possible for you. Once you learn that everything happens for you, you are empowered to never give up, no matter how challenging a scenario may be. You learn to embrace failure as part of the process to becoming the best version of yourself.
" I have not failed. I've just found 10,000 ways that won't work. "
- THOMAS EDISON
QUESTIONNAIRE
CLASS NOTES
We have created a questionnaire for you right on the website (class notes) to inspire you to immediately take action and report what you have learned and what you intend to do after leaving this class. Those that go through this exercise within 72 hours and write us a review, will be entered to win access exclusive bonus content on our website. So how will you ensure proper follow up to get access to this bonus offer? The answer is:
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Schedule it- schedule a commitment to conduct your priority activities.
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Prioritize it - select priority 1, 2 or 3 and handle them subsequently.
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Work to improve your value proposition each week and do the work necessary to succeed.
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Make time to work on your business instead of in your business.
EVERYONE
HAS A SUPERPOWER
Have you discovered yours?
We can stand on the shoulders of giants, and by evaluating our own strengths and weaknesses, we evolve. What we do with this knowledge is what makes all the difference. Our exercise will only help you get started on your journey to discovering your superpower and developing your own value proposition.
TRANSACTIONS VS.RELATIONSHIPS
TRANSACTIONAL
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Take opportunities as they come
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Close the deal and move on to the next
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Focuses on getting leads every day
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Deals with a lack of trust
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Works harder
RELATIONSHIPS
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Create opportunities for others every day
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Stays in touch after the closing
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Connects clients needs to potential referrals
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Receives consistent referrals from clients
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Works smarter
When you choose to be in it for the right reasons, and for the long run, choosing to build a business by referral empowers you to deepen existing relationships, while leveraging that connection in such a way that your own clients will connect you to many of the other contacts you need to succeed.
This is how DREAM International was built, nearly 100% by referral.
If you can practice paying attention to what you can control and change, by following through, you can truly create and live the life of your dreams.
SO HOW DO YOU
GET STARTED
Let's say that you are a single agent, or work with a partner and you quite haven’t figured out the best use of your time, and skills. If you are purposefully paying attention to where your time is going, and tracking your level of enjoyment in each activity, you have just taken your second step toward building a unique value proposition. Let’s cover the reasons why:
FACT 1
You are much more likely to succeed if you do what you enjoy doing! And your clients can tell when you do!
FACT 2
You can’t be the best at everything!
RECAP
As the saying goes, we may not have it all together, but together we have it all. So as a recap, here are some of the strategies we have already reviewed, and a few extra steps you want to go through to get to the next level. If you are here to improve your relationships, remember that tracking time on task will prove to buy you more time to consistently improve your value proposition to your clients.
FOLLOW
THE STEPS
#1 - Pay Close Attention – Practice being present as often as you can. Keep a journal next to you or save notes in one place anywhere on your device, with the intention to:
A. Track type of your activities that fall on your plate and categorize them
B. Track the time it takes to complete the activity from start to finish
C. Rate your performance and add a joy scale from 1-10 to each one of them.
#2 - Embrace Failure as Opportunity – If you are rejected, or make a mistake, use it as fuel to better yourself and empower a deeper connection with your own value proposition. Pinpoint why you lost and turn that loss into gain.
#3 - Tap into the Power of Revision & Reflection
#4 - Adjust Systems & Models as Needed
Take a look at what you’re doing, and how much time is it taking you to do it. This is a big step in the right direction. By practicing the art of noticing, you start to practice the art of seeing, and you begin to find patterns indicating where your time is being spent, and/or potentially wasted.
At last on this topic, ask yourself: How can I grow my income directly?
First, we have to evaluate how we make money in real estate or any business. How do you actually make your income? No matter what the business is, you’ll find the following:
INCOME SOURCES
1. Charge more for the services you offer
2. Close more transactions
3. Get more referrals leading to more transactions
4. Partner with more people which will lead to more transactions.
That covers all of the options, right?
WRONG!
There are other ways to grow your business, and it doesn't require your efforts to grow it at all, but instead requires focus to improve and expand the value proposition you have to such a level that, the hard work takes of itself. You can grow your income without having to do more transactions or directly charging more money that others offer for less! I am proof of that and I am here to show you how!
DIRECT | INDIRECT
There are two main sources of income we will analyze to break down details so that you can see how it applies to your business. The main sources are: direct and indirect.
DIRECT SOURCES
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Time on Task
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Offer Complementary Services
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Offer Faster Delivery
INDIRECT SOURCES
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Market
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Investments
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Rentals
DIRECT
SOURCES
Direct sources of income are those in which you have the most control. An example here is the time on task, also known as time per transaction. Indirect sources are those which you have very little control of changing, like the market, flipping properties etc. The reason is its nature is likely to reveal indirectly related issues, which lead to problems in need if solutions you have no control over.
REMEMBER
Some of the direct sources of income are the ones you:
#1 - You have direct control of once you commit to improving whatever is needed.
#2 - You can put a finger on the problem, and have the authority to fix it.
#3 - You understand the numbers and factors behind it and how it applies.
#4 - You can implement improved models and test its results.
Now if we're looking at that, and we're looking at another direct income source, something that you can control, something that you can continuously progress and continue to improve, what would it be?
What else can we impact directly?
SERVICES
You can always increase the level of possibilities you can assist your clients with, in the means of services you provide. We just learned that the first direct source of income is time on task, you can control how much smarter you work overtime. Number 2 is the services that you can offer. This is also something you likely have direct control of. With this said, there are two issues with adding more services you need to take into account, before embracing this model.
#1- CONSISTENCY
Are you able to offer such services consistently? If you haven’t already tested and tried the services you are vouching for, bad services once referred become a reflection of you, your services and your brand. This is why at DREAM, 80% or more of the services we offer are in-house. This makes our services easier to manage, and most importantly, gives us the power to revise the model as needed.
2-MORE SERVICES OFFERED
MORE SYSTEMS NEEDED
Offering extra services sounds easier than it is. Over the years, I have seen many agents improve their services over time but also noticed a lack in their consistency, whether in the approach or the results. Later, we will discuss the power of revision and how it has a major impact in your value proposition. But for now, ask yourself one simple question:
Is there something that I could potentially offer as part of a simple menu of services that would complement the needs of the clients I meet?
LIST YOUR
EXTRA SERVICES
Faster Delivery Without Sacrificing Their Bottom Line - By paying close attention to all the possibilities and delving deeper into all the services you can provide, you are not increasing your fee. What you are increasing however is your value proposition to your client. Think about it:
#1. What do your clients want?
#2. If you can deliver the same level of service faster, aren’t you thereby offering the client with a service that they wouldn't normally find elsewhere?
If you offer services that no one else offers, that have a direct benefit to their bottom line, aren’t you thereby making it harder for that potential client to go elsewhere?
BETTER & BETTER
By offering more, better or faster services, you are directly offering the client more for their money! This is another reason we refer to services as a Direct Source of Income. This alone is a huge plus for the majority of clients you’ll service. They want a reliable service and a professional they can rely on! The rest is icing on the cake.
SECRET #
NOBODY LIKES TO BE SOLD
EVERYONE LOVES TO BUY
If you put a solution in front of a client that has a problem in need of a resolution, they are very likely to buy it and be grateful to you for having a solution in hand for a problem they don't know how to solve. This is how you can potentially raise your value proposition to such a level that it translates into more money in your bottom line.
As you know, most people love to have choices. Nobody likes to be sold but everyone loves to buy. At DREAM, our listings averaged a 3.6% rate last year when most of our competitors are settling for 2 and 2.5% marketing fees to take a listing. We are proof that, the more services you have to offer and the better the quality of your services, the better the result, and the greater the profits!